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Elmbridge Borough Council (EBC) required a modern, accessible and robust website, to accelerate their digital transformation, and provide easy access to information, optimising user experience.
We supported Elmbridge Borough Council (EBC) to design, build and develop a new website on the LocalGov Drupal (LGD) platform, making use of the templates and modules available, and building additional functionality and tailoring as required. Training sessions were provided to the existing team to edit the website, whilst providing maintenance, support and hosting for the duration of the project.
The redevelopment was based on the feedback and data gathered throughout the different stages of the project.
The project was split into 4 phases; Discovery and strategy, Alpha, Beta and Launch to make sure the new website delivered an optimised user experience, whilst meeting GDS and WCAG 2.1 AA standards.
This phase ensured that the EBC team understood what their users wanted from the platform and their priorities and how they wished to engage with the Council. The designs and new Information Architecture for the site were based on qualitative and quantitative data rather than assumptions.
The Invuse team examined the original site and conducted a thorough audit and analytical assessment.
Hosting 7+ end user interviews allowed the team to pinpoint the challenges and frustrations.
We engaged with 25+ different stakeholders and groups of end users to identify key challenges and requirements for the new LGD site.
Gathering feedback from 35+ users through surveys, helped establish the necessary improvements.
The data and feedback that was captured formulated a list of key requirements and recommendations.
The Information Architecture of the current site was analysed, and a GAP analysis report created and used to define the criteria for success.
Additionally, this also offered a chance to evaluate the accessibility and test best practices across the content and the overall configuration of the newly created LGD environment, allowing us to customise content/design workshops for the next phase.
Invuse conducted a review of the existing EBC content and gathered feedback on the user experience to inform practical recommendations to improve current and future content creation.
We worked with EBC to design and iterate the look and feel of their new website, ensuring that their brand identity shone through.
Utilising the LGD platform, we customised templates and features in order to meet end user needs and develop a website that reflect the needs of the residents of Elmbridge.
Our experts delivered in-depth, personalised Content Accessibility training to upskill EBC’s teams, ensuring consistent, optimised and accessible creation at launch and in the future.
The purpose of the Beta phase was to complete comprehensive user testing, involving a wide variety of stakeholders and end users. This phase allowed us to collect feedback on areas that needed improvement before the official launch.
A thorough accessibility review was carried out to check the newly developed platform meets the WCAG 2.1 AA standards and compliance.
The Invuse team supported the rewriting of 2 sections – ‘Council Tax’ and ‘Environment and Planning’. This was for EBC to use as examples for the rest of their content migration to the new LGD site.
Working as one team across EBC and Invuse, we collaborated closely to identify and address the challenges EBC were looking to overcome throughout the course of the project. Our dedicated focus on user research-driven design and development coupled with our extensive knowledge and experience working with councils meant our understanding of their processes and challenges, were key factors that led to our selection as the preferred supplier during the procurement process.
They have a Vision for a sustainable, thriving Elmbridge driven by the power of their community. To deliver this Vision, they will be a high performing, environmentally and financially sustainable organisation. The 2030 Vision has been co-created with their residents, businesses, colleagues and Councillors, who all understand more than ever that Elmbridge has the potential to grasp the future, to be an enabler for growth and opportunity, that should be ready to adapt to future working life, future high streets, and future living.
LocalGov Drupal (LGD) is a publishing platform created by councils, for councils. It’s collaboration of councils and suppliers, working together to design and develop an accessible, open source (Drupal) website platform. We work with councils to help them prepare and migrate their website to LGD, connecting their corporate priorities and goals with the voice of their end users.
Invdev is the development arm of Inv Group, specialising in providing innovative Drupal services for the UK Public Sector. With over 15 years of experience, they excel in solving complex digital challenges through data-driven design and development. Utilising a wide range of technologies, Invdev crafts digital solutions tailored to meet the unique needs of their customers.
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