Marketing Executive

About Us:

Invuse is part of the Inv Group of companies who provide digital communications services and products to organisations across the UK and US. They are leaders in digital communications and provide innovative services for the public sector including 47 % of the UK Government, as well as organisations throughout the NHS.

We are extremely proud of our culture and working environment. What we do is innovative and transformative and we continually challenge ourselves to develop new and better services.

Working at Invuse means you’re part of a fun, inclusive, nurturing, vibrant team of ambitious individuals. You will be a valued member with great career progression opportunities where openness, transparency and fairness are expected of everyone.

Invuse strives to always represent the voice of end users to bridge the gap between what end users need and what organisations want.

We are committed to offering equal employment opportunity

Marketing Executive Role:

We’re looking for a driven Marketing Executive with a natural flair for communication, both in written and verbal form. Our ideal candidate is passionate and hard-working, and possesses the necessary attention to detail and structured approach to build and promote a brand that disrupts the digital communications market.

In this role, you will be responsible for executing strategic and creative marketing campaigns, supporting marketing strategies, planning successful events and service launches, expanding our online presence, and crafting compelling content. Working closely with our sales and delivery teams, you’ll play a key role in driving revenue growth and gaining market share.

Job Specification:

Typical responsibilities include:

Support on, and improve, our marketing strategy
Develop, and execute, marketing campaigns across various channels, including website, social media, email marketing and paid advertising
Analyse and report on the performance of campaigns
Analyse marketing channel analytics to identify trends to be used for decision making
Create content for campaigns, website and social media channels (blogs, case studies, press releases etc.)
Assist on maintaining and improving our website, including SEO
Conduct market research and competitor analysis
Organise, and attend, online and in-person events such as conferences and webinars
Record interactions with prospects on our internal CRM system
Support the sales team with content for tender submissions
Build and grow your public sector/internal communications network
Build excellent working relationships with colleagues, customers, suppliers and partners

Minimum Experience Required:

Creative, proactive, and a keen problem solver
A strong team player with good communication skills
Excellent written skills
Driven and a self-starter
Organised with good time management skills
Good listener and empathetic with customers and stakeholders
Open, flexible, and adaptable mindset and able to work in a fast-moving environment
Comfortable presenting to internal and external audiences
Ability to question and challenge openly and professionally
WordPress/ Elementor
Canva
Social media platforms; LinkedIn/Twitter/Instagram/TikTok
Social scheduling tools
Google Analytics
Paid advertisements
CRM use, i.e Hubspot
SEO strategies and techniques